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  • Not Quite There Yet: UAE Brands on Social Media

    Not Quite There Yet: UAE Brands on Social Media

    After waiting for responses that never came, Eva Fernandes isn’t too impressed as she reveals the good, the bad and the ugly of social interaction among homegrown brands on Facebook.

    October 16, 2011 4:47
  • Are the deals in GITEX Shopper really worth it?

    Are the deals in GITEX Shopper really worth it?

    Eva Fernandes braves the far reaches of Dubai Airport Expo and the dreaded public mayhem of Gitex promotions and bargains to find out, are the discounts really worth it?

    October 10, 2011 12:12
  • Etisalat e-Life: The nightmare that wouldn’t end

    Etisalat e-Life: The nightmare that wouldn’t end

    Was this just all a dream? No, the nightmare that was Etisalat's e-Life connection process was real. After spending five weeks endeavoring to upgrade to Etisalat’s e-Life, Eva Fernandes is absolutely horrified and frustrated with what passes off as customer service and support in the UAE.

    September 11, 2011 3:25
 
 
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