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Get up at 4am and get rich

Get up at 4am and get rich

A famed management guru has been in town. Kipp was intrigued to know his big advice, until we heard it.

November 22, 2010 3:42 by

Kipp loves a good guru. Even the word is fun to say.

So we were pleased to see that the National carries an interview this week with Swami Abula Parthasarathy, apparently Wall Street’s go-to-guru over the last few years. The 84-year-old is founder of the Vedanta Academy in India, which spreads the “10,000 year-old philosophy of Vedanta to manage life-balance, self-confidence and stress.”

Apparently, in the build up to the financial crisis these Wall Street chaps sought spiritual advice from Indian gurus in what the National calls a “collective premonition in the years leading up to the global financial meltdown.” Parthasarathy, or Swamiji as he is known to his students, was one of the gurus jetting around offering life advice to the likes of Lehman, Microsoft and Ford employees.

Sadly, the article side steps the fact that all this “karma capitalism” completely failed to stop the economic implosion. Vedanta may have helped execs feel less stressed and more confident, but it clearly didn’t stop their greed encouraging them to create money out of thin air and in the process inflate a global credit bubble…etcetera.

Anyway, back to Swamiji. He’s apparently in good shape for 84, jogging 3km a day and jetting this way and that to be a speaker at business events. He’s also just launched his tenth book. Whatever his secret is, it’s clearly working for him.

So what’s his advice for success?

In a nutshell, get up at 4 am. That’s when all your satva surfaces, between 4 and 6 am. Satva “is a state of poise, serenity and maturity that leads to contemplative objectivity,” according to the paper. So you’re at your best between 4am and 6am; after that is all downhill.

Kipp has been up for a few flights at 4am, and is pretty sure there is no satva about at that time of day for us. Then again, maybe we have to do it regularly for a while to see the benefits; Swamiji also says in his interview, “Whatever is pleasurable in the beginning is detrimental in the end; whatever is unpalatable in the beginning is pleasurable in the end.”

Four in the morning is about as unpalatable as it gets, in our view. Perhaps some Kipp readers might like to try it out, and let us know how you get on.

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  1. George on November 23, 2010 6:56 am

    If you fail to call upon the true Living God for all your financial, material, spiritual and physical needs, as the Israelites failed several times in the past, you will certainly seek all manner of financial and other guidance from these Indian gurus who are the agents of the powers of darkness whose great devilish ambition is to build big financial empires in India and abroad at your costs. Thanks George

  2. Hamad Saydabi on November 23, 2010 7:31 am

    In Islam we had the same advice – since we were kids my father [ who is a moslem clergyman] used to tell us that Prophet Mohamed said to the belivers get up early to be successful. He made us get up before sunrise – Hamad

  3. Andrew on November 23, 2010 9:40 am

    Pipe down George.

  4. Miss Anne Thropic on November 23, 2010 10:11 am

    George, this has nothing to do with Israelis. And I am pretty sure the guys in my neighbourhood who get up at dawn to pray at the mosque near my flat are not living the financial dream either.


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