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News anchor failure

News anchor in San Francisco unknowingly reads racially offensive names on the air.

July 15, 2013 3:25 by

Kippers, we’re delighted to tell you that we’ve stumbled across a video of a live broadcast that will, without a doubt, make it into the ‘journalism failures’ hall of fame’.

At some point, chances are that many of us may have been on the receiving end of racially offensive comments or slurs. It’s unpleasant, but a reality.

What you don’t expect is for a news anchor (from a reputable TV station in San Francisco, I might add) to – after being easily fooled by a bogus report – read out four fake and racially offensive names with ‘a straight face’.

Asiana Airlines – which suffered a crash landing in San Francisco earlier this month – said earlier that it plans to sue KTVU-TV for damaging the airline’s reputation by (unknowingly?) using racially insensitive names to identify the four Asian pilots on board.

We would write down the names for you here, but we dare not wish to strip you of of listening to the anchor confidently listing them out on air.

Although the anchor apologised immediately after a break, it was found that the names on the report were provided by the National Transportation Safety Board, who has also, since then, apologised.

Asiana spokeswoman, Lee Hyomin, said that the airline will sue the TV station to “strongly respond to its racially discriminatory report”, and will likely file suit in the US courts.

As you would expect, the video has spread to all corners of the Web and continues to gain viewers – possibly with our help, too.

1 Comment

  1. Alex Malouf on July 19, 2013 8:23 am

    As they say, a reporter will read anything on a teleprompter! Was brilliant!


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