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A “Fuckin’ Sale”?!
What lengths would you go to get your consumer’s attention?
January 10, 2012 3:21 by p.deleon
Shopping At Its Best? Sure, this DSF’s shopping slogan is a little less forgettable than most, but if you are looking for some hard-hitting slogans that are sure to get consumers turning their heads…then you better take a leaf out of this retailer in Japan.
These pictures are from JapanSubculture.com, which describes the slogan for this departmental store in Shinsaibashi, Osaka as ‘the use of English for decorative purposes in Japanese advertising reaches a new peak of perfection.’
A rather strange choice of word, Kipp thinks, but our incomprehension probably might have something to do with our inability to grasp the concept of using ‘English for decorative purposes.’
Either way-this got us thinking, what is the worst advertising you have seen?