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Shameless attempt to piggyback Dubai’s Tom Cruise fever

Shameless attempt to piggyback Dubai’s Tom Cruise fever

Media across the Emirate have gone Cruise Crazy, so we thought we may as well jump on the bandwagon.


November 10, 2010 3:10 by

Dubai, it would seem, has gone Tom Cruise crazy. Or at least it has if the local media is to be believed.

Just about every media outlet is carrying shots of Cruise dangling off the Burj Khalifa, in spite of the fact that the pictures are of a seriously dubious quality (the pic above is Cruise, honest!). Then there are the rumours of Sheikh Zayed Road being shut down in stretches for filming (no minor task), not to mention the ongoing debates about where TC is staying (Kipp knows precisely where he is, but we’re keeping quiet). Reports have also placed him at Ski Dubai, another supposed filming location. And don’t forget the thousands who applied to be extras in the hope of sharing the big screen with the big (not literally) star.

On one website readers are being slightly duped by a thumbnail image of two men accompanied by a caption: “Cruise in Dubai.” Click on the caption, and you get images not of Cruise but of Jeremy Renner, star of the Hurt Locker and Cruise’s co-star in Mission Impossible: Ghost Protocol.

Even the leader of Dubai, Sheikh Mohammed bin Rashid Al Maktoum, is on board with it all. According to the Financial Times, he gave permission for his personal jet to be used to transport equipment for the production team. Apparently, he has also received Cruise in person and shown him how to handle a falcon.

With Cruise-mania sweeping the city, Kipp feels compelled to jump on the bandwagon. Cruise Cruise Cruise Cruise, Tom Tom Tom Tom, Tom Cruise Tom Cruise Tom Cruise Tom Cruise. Cruise control. Mission possible etc.

There, that should tick a few search engine boxes.

Have you got Cruise fever? Do you care that there’s a bona fide Hollywood mega-star in town? Or is this all just hype from a media with nothing better to do?


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  1. Subramanian Nemam on November 11, 2010 8:44 am

    I fully agree with this article. It seems there is no better work to do than to project a hollywoood star. Too much of news and some news covered it in their headlines.

  2. Andrew on November 11, 2010 2:07 pm

    A few years ago I saw Morgan Freeman in Abu Dhabi Mall, we exchanged raised “black power” fists. That was cool, Cruise is not.

  3. Ofiroz on December 22, 2010 9:48 am

    You already said it in last paragraph. Media has nothing better to do, including you!


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