Kippreport gets the scoop from Neelesh Bhatnagar, CEO of Emax, and Nadeem Khanzadah, head of omnichannel retail at Jumbo GroupSeptember 2, 2015 5:24
This has nothing to do with you, immodest hussies
Farashati, a new label, is offering "modesty clothing" for women with values.
July 14, 2009 1:03 by Dana El Baltaji
We always felt our colleagues dress immodestly; why do their dresses have to be so short? Their shirts so tight? And why have they forsaken their values for Chanel? Why?
How can Kipp help them? Is there a boutique in Dubai where our colleagues can buy modest clothing?
Yes there is.
Thanks to a colorful press release Kipp received today, we can now recommend Farashati, which “aims to provide chic dressing options for ladies who want to be stylish without compromising on their values – housing a wide range of demure outfits with complimenting scarves.”
Farashati coined the term “modesty clothing.”
That’s right, dear colleagues, throw away your slutty outfits, and cover up… fashionably.
There’s a term for a press release like this… it has nothing to with modesty. It’s an ugly term that will get our immodest selves fired. Use your imagination.
In all honestly, Farashati is a good idea. We have many friends who are veiled and who complain that they can’t be fashionable because they aren’t enough stores that cater to them.
We simply don’t like the wording. Just because a woman wears a short skirt doesn’t mean she has no values.