Kippreport gets the scoop from Neelesh Bhatnagar, CEO of Emax, and Nadeem Khanzadah, head of omnichannel retail at Jumbo GroupSeptember 2, 2015 5:24
Would you like a dash of sorrow with that?
Kipp’s amused by a new range of salt supposedly harvested from human tears…
May 27, 2012 6:09 by Eva Fernandes
When it comes to innovation, Kipp thinks Hoxton Street Monster Supplies in London should get an award for their rather creative range of ‘Salt Made From Tears’ developed in conjunction with Studio Weave, Halen Môn, and We Made This.
“The salt is collected from humans experiencing a range of emotions, and in various situations. You can pick up salt made from: tears of sorrow, tears shed while sneezing, tears shed while chopping onions, tears of laughter, and tears of anger. Each has a distinctly different flavour – salt made from tears of sorrow has a delicate lavender flavour, perfect for seasoning limbs and organs.”
Two thumbs up for their innovation—Kipp can’t help but wonder what the localized product range would include? Tears of road rage? Tears of heat-fatigue? Tears of frustration from lack of professionalism? (OK, that last one is a bit of a stretch). Let us know what you think in the comments below…