Dubai Shopping Festival
The annual event will begin in a few days, and organizers seem hopeful that despite the economic crisis, the festival will push people to spend.
January 12, 2009 6:46 by kippreport
The Lexus Mega Raffle, which has been running since the first DSF, is organized along with the Al Futtaim Group, and offers cars and cash prizes to lucky winners. The raffle has given away 977 Lexus cars till now.
This year, the daily prize consists of two luxury Lexus models – the RX 350 SUV, and the ES 350 luxury sedan, valued at an average of AED500,000. A daily winner will also take home a cash prize of AED100,000, but in different currencies as decided by another draw.
Apart from this raffle, several vouchers and cash prizes are also handed out at shopping malls; last year, 32 kilograms of gold were given away during the DSF.
The festival also offers several awards such as the best shopping mall promotion, outstanding customer service and the ideal Arab mother.