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M&M’s vs Smarties

The clash of the colored candy. Check out which chocolate mesmerizes Kipp and leaves us craving for more.


M&M’s outer packaging is mainly brown, and slightly dull. The ‘M’ character pointing you to the logo is cute, but seems to be trying a bit too hard to look ‘cool.’ Also, once you open the packet, there’s no way of closing it again. However, the chocolates inside are way better. It boasts 6 colors- blue, yellow, dull red, green, orange and brown, and each of the chocolates has a white ‘m’.  Interestingly, the proportion of yellows and oranges was much lower (five of each) compared to blues (15) and browns (11). Why are they partial to the B’s?

Score: 6

Though small, the M&M’s are super chocolately, crunchy, and really tasty. A quick blind test around the office found that more people favored the taste of M&M’s. “It’s more satisfying,” said one of them.

Score: 8

There were 55 tiny M&M’s in a 47.9 gram packet. Which is good, because a packet lasts longer, and you can pass them around to more people. But it’s bad for weight watchers, because each packet contains 235.5 kilo calories.

Score: 5

Each packet costs AED3.50, which we think is slightly overpriced considering that the chocolate is manufactured locally.

Score: 3

Final score: 22



  1. mido on June 10, 2009 5:18 am

    no way, smarties beats m and m’s easily!!!

  2. Noor on June 10, 2009 8:47 am

    I agree! Smarties beats M & Ms!!

  3. TMB on June 13, 2009 8:37 am

    NO way!! M&M is way ahead, I agree that the packaging of Smarties is better but what is inside counts.


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