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Mustapha Assad – CEO – Publicis-Graphics

Kipp speaks to CEO of Publicis Graphics Mustapha Assad

August 16, 2011 11:16 by



Mustapha Assad, the CEO of Publicis Graphics, started working when he was a student in order to be independent. It’s a personal conviction, he says. He was born in Senegal, and studied in Paris, where he described himself as “a happy bachelor.” But for family reasons he returned to Lebanon in 1967, where he eventually headed an independent agency. After 20 years of heading a non-network agency, it took Assad 10 minutes to join Publicis Groupe. As the CEO of Publicis Graphics, Assad started working when he was a student in order to be independent.

Afterwards, take this test to see if you’ve got what it takes to be a player in the world of advertising and media…feel free to share with yo’ friends…

Source:Kipp



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