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Latest News taps into 100 cities in Mena


Founder says company works hard to empower freelancers.

October 29, 2013 9:49 by

Virtual skills marketplace has announced that it is receiving job posts from employers from more than 100 cities in the Mena region.

The Dubai-based company was launched in June 2012, after its founder, Loulou Baz, won the inaugural Middle East region’s start-up reality TV show The Entrepreneur earlier the same year and earned a prize of AED1 million as initial capital.

According to Baz, has been working really hard to cultivate the freelance movement in the region and be the platform that empowers freelancers to showcase their skills, gain exposure and connect with clients.

Every month, more than 300 jobs are posted from various cities. Aside from the UAE, the majority of freelance gigs originate from Lebanon, Jordan and Egypt. There are also an increasing number of jobs from Kuwait, Bahrain and Qatar.

A recent survey in September 2013 highlighted that 35 per cent of employers registered on are open to hiring freelancers residing in a geographic location that is different to their own. In June, a regional study by job site revealed that 75.2 per cent of respondents in the Mena region considered freelancing to be a good option, with perceived better pay and good work-life balance, when compared with having a full-time position.

In July, became the first company to launch its quest for capital on Dubai-based crowd investing (crowd funding for equity) platform, It successfully raised its target of $100,000 within just 12 days. At the time, Baz told Kippreport that the amounts invested are nominal, but as the site grows, early investors will be rewarded in the future.

“We thought about our fans, the actual users of our service and people who would like to own a few shares in our company and we decided that we must allocate a portion of the funds for them,” she said.

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