Guess what percentage of companies actually reward staff for innovation…August 31, 2015 3:16
Recettes de Vie 2 launches in Dubai
'This book is about culture and tradition, and a lot about people'
June 17, 2014 6:32 by kippreport
By Nadine Sayegh
The eagerly awaited launch of Recettes de Vie 2 took place yesterday (June 17) at Artspace, DIFC, Dubai.
A collection of more than 200 hundred recipes from around the world, Recettes de Vie 2 also focuses on giving back to the community, with 100% of all proceeds going to local charities.
The book is divided into three sections: starters, main courses and desserts, and also includes health tips, menu selections, and even a personal foreword from author Paulo Coelho.
Kippreport caught up with authors Maissa Abou Adal Ghanem and Ghia Khayat Hawari at the launch event to find out more about Recettes de Vie 2 and the inspiration behind it.
“We came up with the idea for the first book, Recettes de Vie, six years ago during the 2006 war,” says Hawari. “We wanted to unify the Lebanese around something, and food was the only means capable of doing so.
“This book is about culture and tradition, and a lot about people. We gathered recipes from all around the world to make this possible.”
Having raised $100,000 from sales of the first book, the co-authors took special care to track exactly where the money donated was going. “We wanted to know where the money was going and we wanted it to be sustainable. And they had to be non-religious and non-political charities that focus on very taboo subjects which need assistance,” says Ghanem.
However, this year it’s slightly different.
“This year, with the launch of Recettes de Vie 2, we chose another field, we wanted to help women and children, and enlarge the scope of the project to the entire region. Now, we have a book in English, and hopefully that will help us raise more money. We have an ambitious objective of doubling the funds,” adds Ghanem.