Our Network

Register for our free newsletter

 
 
Latest News

Retailers, Ramadan and Richard Nicoll

Saatchi & Saatchi X Managing Director Richard Nicoll gives Kipp an insight into what retailers and brands are doing right this Ramadan, and how they can do it even better.

1

August 24, 2011 2:50 by



Early this Ramadan, Kipp took a turn about Mall of the Emirates with the very affable Richard Nicoll, Managing Director of Saatchi & Saatchi X. Nicoll directed our untrained eyes to the various marketing ploys brands and retailers in the UAE are fond of using during Ramadan. But what exactly makes for effective Ramadan advertising? In this video, Nicoll tells Kipp what retailers and brands are doing right this Ramadan, and how they can do it even better.

And if you are interested in understanding how Ramadan in the UAE works, why not have a look at Kipp’s findings from our exclusive survey in conjunction with YouGov?



1

Tags: , , , , , ,

IMG

3D TV without glasses . . .

. . . And, no, your eyes are not deceiving you

August 19, 2014 9:52 by
 

‘The reality is consumers of any category snack on content’

General manager of Havas Digital Middle East shares insights on the use of digital communication in luxury sectors

June 1, 2014 3:44 by
 

‘It’s a sports car, it will always be about power, beauty’

Neil Slade, general manager for Aston Martin Middle East and North Africa, speaks with Luxurymena.com about the brand’s future

May 27, 2014 5:33 by
 

Exclusive interview with Rania Rostom of GE

"This is an exciting time for the region."

April 21, 2014 5:44 by
 

TV

Rss More TV  
 
IMG

3D TV without glasses . . .

. . . And, no, your eyes are not deceiving you

August 19, 2014 9:52 by
 

Oops… Emirates Airline’s Arabic fail

Can you spot what’s wrong with this? Emirates Airline clearly didn’t

August 10, 2014 12:54 by
 

Oud: The latest darling of global brands

Gucci launches new oud fragrance drawing influence from Gulf culture

August 6, 2014 6:14 by
 

Mobile marketing in the Middle East

What do business leaders in the region have to say about digital technology?

June 11, 2014 6:10 by
 

‘The reality is consumers of any category snack on content’

General manager of Havas Digital Middle East shares insights on the use of digital communication in luxury sectors

June 1, 2014 3:44 by
 

‘It’s a sports car, it will always be about power, beauty’

Neil Slade, general manager for Aston Martin Middle East and North Africa, speaks with Luxurymena.com about the brand’s future

May 27, 2014 5:33 by
 

Your cleaning woes are over

iRobot has unveiled an automated vacuum cleaner in Dubai.

May 20, 2014 5:17 by
 

1 Comment

  1. Bert on September 7, 2011 3:18 pm

    Oh dear, this is what the MD of S&S X really focus on?

     

Leave a Comment