close

policy

We would like to invite you to continue a survey you have started. ...

Do you trust your insurer ?

Strongly agree
Agree
Disagree
Strongly disagree
Insurance provides peace of mind
Insurance is purchased only when compulsory
Terms and Conditions (small print) are clear and easily accessible
Insurance jargon (language) stands in the way of fully understanding each policy
Insurance companies try their best to uphold the details of the policy without cutting corners
Reducing risk, cutting costs and profits are more important to an insurance company than the customer
Insurance companies in the region are as professional as in other more developed markets
Gender
Age group
Do you feel your insurance provider works in your interest?
Have you had a rejected claim that you feel was not justified?
Do you trust your insurance provider?
Our Network

Register for our free newsletter

 
 
Latest News

Segregated banking in Saudi

With Gulf women set to control $385 billion of assets by 2011, more and more single-sex lenders are opening their doors in KSA.

0

April 21, 2010 4:56 by



He explained that in Saudi Arabia, face-to-face dealing is more trusted and credible than online transactions.

“To entrust money and to bank with a certain institution for some customers depends on the interpersonal relationship that develops. The felt sense of care brings about the belief that, ‘if they are taking care of me they will also take care of my money’,” Al-Tayyar said.

Then there is the fact that women-only branches conform to privacy norms.

“Customers prefer this segregation when it comes to banking. They want their comfort and they value their privacy. The necessity comes from the huge growth in wealth among women in the Kingdom,” Al-Tayyar said.

To service this growing wealth there is a need for tailor-made products. The role of Saudi women has changed, with women having attained new social roles and employment positions.

“We have working women executives, heads of banks and real estate companies, and to accommodate to this cultural and social change we need dedicated services and products,” Al-Tayyar said.

- Gulf Marketing Review



Pages: 1 2 3

0

Tags: , , , , ,

Leave a Comment