7 Production and Events Provide State-of-the-Art Production Facilities and Services for Filming of MBC’s Al Jalsat
UAE based production and events company provided MBC with set design, audio and lighting in addition to studio and filming equipment
March 27, 2013 4:47 by Colin_Saldanha
DUBAI, United Arab Emirates, 27th March, 2013: 7 Production and Events, a company specializing in the delivery of a number of end-to-end services relating to production, broadcast and events for clients across the Middle East, today announced the successful completion of the filming of Al Jalsat, a highly popular Arabic TV show on the MBC network, at its fully equipped broadcast TV studio in Dubai.There were a total of 62 celebrities in the studio, along with Qazem Al Saher, Hussain Al Jasmi, Ahlam, Nancy Ajram and Sherine. In addition to renting out its studio with all the necessary filming equipment which included a broad range of unique cameras and associated video equipment, 7 also managed the sound and lighting for the show and executed the design and construction of the four sets.
“This is now the second year that we have worked with MBC on the production of Al Jalsat and we are very happy to have completed the filming of the entire show in a record 3 weeks,” said Pierre Tabet, Operations Manager at 7 Production and Events. “Adhering to budgets and tight deadlines are always top priority for network executives. By specializing in every aspect pertaining to broadcast, we have been able to completely streamline the process thereby allowing our clients to remain focused solely on their productions rather than on time-consuming technical details.”
In order to smoothly execute the large scale production of Al Jalsat, MBC chose SE7EN’s expansive studio in Dubai’s International Media Production Zone (IMPZ) which boasts of the largest green chroma facilities, numerous changing rooms, makeup rooms, conference rooms, and a private seating area for actors and celebrities. Filming involved the use of a wide range of cameras including steady cams, super slow motion, triple speed, lipstick, wireless cams and other specialty cameras along with the associatedaccessories such as an FX-Motion Robotic Camera System and a Jimmy Jib crane with a Dutch roll camera head, all of which were provided on hire by 7.
Though its sister company, Empire Interior Design, 7 was able to design and construct the intricate sets required for the show. The company also employed its state-of-the-art lighting controls, audio and visual control switchers, teleprompters, graphics systems and wireless talkbacks systems to manage both the sound and lighting for Al Jalsat.
Commenting on the company’s success in the region, Lara Ghanem, Business Development Manager at 7 said, “Our aim has been to be the cost-effective ‘one stop shop’ for all events and productions and successfully completing yet another filming of Al Jalsat is a realization of this.”
The company has just been commissioned by a TV station in Saudi Arabia to film another Jalsat programme in their studio.
About SE7EN Production and Events
7 Production and Events ME FZ LLC Is a U.A.E based company offering unparalleled quality and an extensive list of services for television, broadcasters, production companies, entertainment, exhibitions, major events, weddings and much more in the region.
The company provides regional production services in the Arabian Gulf, with its fleet of Outside Broadcast Units, technical services, as well as stage, light and sound equipment, entertainment, live sports and corporate events. 7 is committed to high quality, cost-effective production and first class customer service. 7 has a well established track record producing/filming for the leading regional broadcasters and provides all the necessary, support for producing sports, cultural and musical events.
More information about the company is available on their website: http://www.7production.net/
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