Limelight Public Relations Launches Middle East Office in Dubai
The founder of Limelight Public Relations, an award winning agency based in London, is launching an independent office in Dubai, fulfilling a need for business driven communications across the Middle East. The new consultancy, which is based in Dubai Media City, is opening as a separate entity to London but joins a network which also has a presence in Sydney and New York.
February 17, 2010 12:00 by Aarti Nagraj
In Dubai, Limelight Middle East will primarily focus on business PR and communications, ensuring that any PR or media strategy is integrated directly with a company’s development and sales programme. The agency will be implementing many of its trademarked services used by clients across the network, including its Advertising Amplification™ programme – a service that bolsters the publicity and popularity of an advertising campaign through public relations.
Managing Director for the
Founder and CEO of Limelight Middle East is Susanna Simpson, a recognised entrepreneur in the
Speaking about the agency launch, Simpson said: “The current economic conditions and chatter surrounding