Nancy Ajram becomes the ambassador of Sony Ericsson. The star will endorse Sony Ericsson range of Walkman phones
February 15, 2009 12:00 by Aarti Nagraj
Sony Ericsson treats its patrons in the Middle East, to one more surprise! It signs up Nancy Ajram, the award-winning Arabic pop star, as the new face to promote Sony Ericsson WalkmanR phones range.
Amidst celebrations, the two biggest entertainers of today, Nancy Ajram and Sony Ericsson formally joined hands at the Habtoor Grand resort & Spa, Jumeirah, Dubai.
The young artist with her dynamic personality and fresh music is an ideal personification of all that the new WalkmanR phones stand for- fun and music. With all the advanced features of the phone, plus several fun features like TrackID, Shake control, SensMe and so on, this range promises more than music.
Celebrating this partnership, Sony Ericsson also launched during the event, the Nancy Special Edition Sony Ericsson WalkmanR Phone- a pink, pretty version of the W595i Sony Ericsson WalkmanR phone, with Nancy Ajram’s signature on it.
The W595i WalkmanR phone is an innovation for great music and media moments. It features a 2.2” bright and large screen with impressive video capabilities. You can store & play over 1900* tunes in the 2GB Memory Stick Micro™ (M2) or share sounds using the built in stereo speakers. The stereo Share jack allows your friend to listen from an additional headset. The W595i allows you to make play lists that match your moods with SensMe™ and shuffle tracks or control volume with a flick of your wrist using Shake control. This range from Sony Ericsson also comes with Bluetooth™ and a 3.2 mega pixel camera. Convenient, compact and stylish, the W595i is a fun phone for the music lovers.
With one more astounding addition to its range and one more celebrity endorser on its side, Sony Ericsson continues to rule the hearts of its patrons in the Middle East.
FOR MEDIA INFORMATION PLEASE CONTACT:
Pencell PR & Events
Ms. Nina Shibly
Telephone: 00971 4 4278733
Email: nina @pencelldubai.com