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TechAccess Launches Premium Partner Loyalty Program

Partners experience Best of Both Worlds and choose how to get rewarded

July 10, 2011 10:55 by



Sunday, 10th July, 2011: Tech Access, the leading Value-added IT Distributor for world class vendors like Oracle, NetApp, HDS, and Symantec in Middle East and North Africa, launched its premium Partner Loyalty Program on July 1st 2011. The Partner Loyalty Program is the first of its kind in the partner community. It is designed to empower ‘its partners’ to choose how they wish to be rewarded from a breadth of unique reward offerings on both business and leisure options. Partners who will continue to grow business with TechAccess will have an opportunity to avail extravagant and exciting prizes which will give them a chance to experience ‘best of both worlds’.

“TechAccess Partner Loyalty Program is a key differentiator in the market,” said Ahsan Ali, Vice President – Marketing, TechAccess. He added, “TechAccess is the first Value Added Distributor  to have launched such a premium program to acknowledge its top performing partners and value their growing business with TechAccess. The TechAccess Partner Loyalty Program aims to strengthen our relationship with our partners to recoqnize their value to us and retain their loyalty in conducting business with us by rewarding them with luxurious business and leisure rewards. The Partner Loyalty Program is not only restricted to existing partners, it aims at catering to new partners as well in the region.”

He further commented, “The design of this Partner Program is unique in the local IT industry in the sense that it offers leisure as well business rewards to IT partners who grow and build business with TechAccess. Usually partner programs only focus on technical certification, whereas the TechAccess Partner Loyalty Program provides its partners with an opportunity to choose how they wish to be rewarded, thereby generating excitement amongst new partners to do business with Techaccess.”

The Partner Loyalty Program provides the partners with a complete experience. TechAccess partners will have a chance to experience best of both worlds; business and leisure. From a Formula 1 race to an international business conference or A five star Mediterranean cruise experience or a Romantic gateway to Maldives. The TechAccess Partner Loyalty Program covers it all.

Note to the Editor:-

About TechAccess

Tech Access is a leading value-added IT distributor, providing end-to-end business solutions to the enterprise and mid-market sectors. Our charter is to acquire, retain and develop a sustainable and profitable channel for our Vendors and Resellers. We provide IT products and solutions from the most innovative networking, storage, hardware, software and security vendors in the industry.

Headquartered in Dubai, with branch offices in Riyadh and Cairo our operations extend to over 16 countries across the Middle East, Levant and North Africa. TechAccess operates in :-

  • Gulf (UAE, Oman, Kuwait, Bahrain, Yemen, Qatar, Iraq, Pakistan and Afghanistan)
  • KSA (Kingdom of Saudi Arabia)
  • LENA (Egypt, Lebanon, Jordan, Syria, Algeria, Libya, Morocco and Tunisia)


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