The Kanoo Group launches newly revamped website for its diversified business

The Kanoo Group launches newly revamped website for its diversified business

The launch of The Kanoo Group website embodies its strong vision to sustain growth in the future years .

January 7, 2011 11:02 by Rasha Reslan

The Kanoo Group, a UAE-based diversified business conglomerate, is pleased to announce the launch of its brand new website with the efforts of redefining the content and identity which embody the Group’s forward-thinking vision and strong commitment to the growing needs of its customers. The Kanoo Group has made a more user-friendly layout as well an updated look while also being more visually appealing. The newly revamped website of the Group can now be viewed at http://www.kanoo.com that showcases also the website for Yusuf Bin Ahmed Kanoo (YBAK) Group of Companies in Bahrain.

The launch of The Kanoo Group website embodies its strong vision to sustain growth in the future years and continue to drive its future initiatives that reflect core values of caring, global teamwork and continuous improvement while nurturing a winning opportunity in the local and international arena.

The new website was developed over the past four months by the Group’s Marketing team, with effortful to develop the site’s updated look and feel, with compelling graphics, clean navigational scheme and much more. Significantly, it also features service-oriented design to enhance administrative operations and encourage seamless communications for visitors through its newly-launched social media network.

Mr. Mishal Kanoo, Deputy Chairman of The Kanoo Group, describes his enthusiasm with the new website. “What transpires to be a modern and dynamic website that would reflect our continued success and provide users with most updated information and service with the inclusion of emerging technologies as mobile version, where a dedicated home page is accessible from your internet connected

PDA and the inception of social media for The Kanoo Group, likely to have a large impact on connecting with our valued clients. This is an exciting episode in The Kanoo Group history”, he said.

He added, “I believe our redesigned online service will bring forth the treasures our Group have been earning and create a new dimension to the Group’s achievements and am confident that it will be positively received by our valued clients.”

With the new site, The Kanoo Group aspires to further strengthen its presence through social media network as Facebook which provides diverse creative opportunities for delivering marketing messages to the right audience. Other

notable content changes include the addition of a “mobile version” button located at the right top of the home page provides an exclusive home page to navigate press room, job listings and events. Extensive information on job listings and application

process, multimedia galleries, as well as expanded content areas for subsidiaries and joint ventures are created. In total, more than 57 individual content sections were built in english, and utilizing up to 95 unique pages.

In an effort to make information more accessible especially in the Gulf, the web site will soon feature a comprehensive Arabic version.

“Our new website contains in-depth information about The Kanoo Group’s operations, from its humble beginnings to what is now today as an institution. It is purposely re-designed to be user-friendly, making it easy for visitors to find the information they’re looking for – be it a specific activity or news of the company, or the list of job openings, said Ali Islim, The Kanoo Group, Marketing Manager – UAE & Oman.

Moving forward to operate more efficiently, the Group’s marketing team is committed to update and improve the web site on a continual basis to ensure transparency of communication for its employees and clients.