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Real-time business revs into action in the UAE

Real-Time Business Revs Into Action In The UAE 1 (hi res)

April 3, 2013 11:45 by

The United Arab Emirates caught a vivid glimpse of what industry analysts are calling a game-changing real-time business platform.

An exclusive demonstration for industry experts, customers and the media at Dubai Autodrome set out to explain the benefits and influence of Business Suite on HANA, a technology world first and a disruptive bid by SAP to gain greater traction in the database market.

Business Suite on HANA makes SAP the only company in the world to successfully combine transactional applications with analytics in-memory, which dramatically simplifies the IT landscape and empowers businesses to progress with unprecedented speed and predictive analysis.

Business Suite on HANA is the latest manifestation of HANA, an in-memory technology accelerant that was launched in 2010. Rapidly gaining in popularity across MENA, the technology has enabled many customers worldwide to speed up business processes by over 100,000 times.

“The unabated growth in enterprise data – both structured and unstructured – is increasingly driving discussions around the “value” that can be extracted from that data in order to drive competitive advantage. Big data technologies such as in-memory databases make rapid transactional and analytical processing of that data possible, thus accelerating business processes,” said Ranjit Rajan, Research Director – Software and Services, IDC MEA.

Business Suite on HANA accelerates core processes end-to-end – human resources, finance, marketing, sales, maintenance, service, manufacturing, procurement and supply chain – to make business truly data-driven and faster than ever before.

It also enables a user-driven experience that offers a unified view of real-time information at any level of granularity, as well as a platform for real-time interaction and data access of every type, on any device.

Importantly, Business Suite on HANA is configured for continuous incremental change, and operates on a flexible, open architecture that gives customers choice of hardware, database, implementation partners, and solution providers.

“In the era of Big Data, traditional planning is becoming a thing of the past,” said Marwan Salem Bin Haider, Vice President and CIO at the Dubai Electricity and Water Authority (DEWA), which is expected to go live with SAP HANA this year.

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