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Aujan Industries

With a reputation for power brands and great marketing, the $400m soft drinks company has big plans - including real estate and African beach resorts.

May 6, 2008 3:15 by

Saudization

In 2007, the company got some media attention when, in lieu of its Saudization policy, it gave an unemployed, homeless Saudi national a job as a machine operator and forklift driver. The man, who had been living on the streets and had not seen his children for two years, was also provided accommodation.

 

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