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ASDA’A Burson-Marsteller

What the Arab youth wants

The Arab youth have spoken

The Arab Youth Survey reflects a positive outlook where young Arabs believe their best days still lie ahead...

April 9, 2013 7:01
 
Burj Khalifa press coverage valued at $7 million

Burj Khalifa press coverage valued at $7 million

A video released by the developer’s PR firm reveals the value of two months’ free coverage in print publications alone. But is all publicity good publicity?

April 7, 2010 11:52