Ambush marketing
Unlike most world cup teams, Bavaria couldn’t lose. Kipp takes a look at the daring Dutch marketing ploy – ethically dubious, or an effective business short cut?
June 20, 2010 11:56Register for our free newsletter
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Unlike most world cup teams, Bavaria couldn’t lose. Kipp takes a look at the daring Dutch marketing ploy – ethically dubious, or an effective business short cut?
June 20, 2010 11:56