The top comment on BMW’s YouTube link is negative. So how will the famous German car brand turn its music experiment into a brand coup, asks Precious de Leon.
July 13, 2011 3:32
Kipp collaborates with YouGovSiraj to bring you exclusive weekly UAE and KSA research under our latest section, Vox Populi. This week’s research covers online shopping behaviour. Precious de Leon reports.
July 11, 2011 1:04
The world of feature films is still developing, but to date the GCC has managed to put a handful of flicks. Probably a lot more than you expected.
July 10, 2011 4:06
Omnicom Media Group has release a comprehensive view of the shifting MENA media landscape during the time of regional turmoil. Emily Lucas reports.
June 21, 2011 1:15