A not-so-Iconic social media strategy
Two months after we asked Iconic about their in-store music selection, all we got back was a link to the site. Not cool.
December 7, 2011 9:32
2012′s five biggest digital trends
MOBILE SHOPPING IS ON THE RISE. Is your site mobile-optimised? Have you considered what mobile applications are on your roadmap?…
November 8, 2011 2:30
Beware the wrath of the celebrity athlete
Overzealous folks at the US Open learned the hard way to never forget who brings value to the sport. Andreas Keller shows how the region can learn from this PR debacle.
September 30, 2011 4:36
It’s not a pot of gold at the end of the rainbow
As communication specialists, PR agencies are tasked with putting their clients in the best possible light. And their efforts can sometimes tickle unintentionally hit the funny bone.
September 11, 2011 4:28
Pie in the face: how PR and management could have helped News Corp do some dodging
This month, WS MENA’s Andreas Keller talks about why PR shouldn’t be used like pain reliever tablets and what happens when bad behaviour gets rewarded.
July 27, 2011 12:59
How an Obama impersonator turned the joke on the Republicans
Who would have thought being booed off the stage by bigwigs would do wonders for an entertainer's career? What can the Middle East learn from what happened to Reggie Brown?
June 26, 2011 4:04
Truth serum: Petrol paranoia amid lack of information
The petrol crisis is creating a ripple effect that has now led to some worrying about whether electricity shutdowns are imminent. The dangers of speculations are just as evident as the lack of transparency, says Precious de Leon.
June 14, 2011 4:09
Are your footprints all over the web?
With the latest Facebook-Google (Foogle? Goobook?) shenanigan-slash-PR fiasco, Alex McNabb takes us through what exactly we’re letting these companies get away with in terms of online privacy.
May 17, 2011 1:06
The value of PR
Following its second annual awards night, MEPRA says more companies and brands need to understand the full value offered by Public Relations. Kipp hears about the ‘high value’ discipline.
December 15, 2010 12:00
A handle on disaster
Most corporations know that prompt and aggressive public relations efforts are often needed in times of crisis – something BP and BA are finding out the hard way.
June 21, 2010 5:55Dubai’s Burj Khalifa reopens to public
Observation deck at the world’s tallest building now open after two-month maintenance work.
April 4, 2010 5:57
The Burj Khalifa is open – but only for ‘VIPs’
The observation deck at the world’s tallest tower remains closed to the public. But it’s very much open for ‘public’ relations stunts.
March 8, 2010 8:24
Bashing the Dubai-bashers
The emirate has just established a media office to spread the good word around, and try and curb negative reports about Dubai.
June 14, 2009 12:38
Dubai’s new image
According to reports, Dubai Inc may soon have a PR agency to help change its image in the media. Will it work?
March 9, 2009 11:35
September 5
Abu Dhabi County; The Bad News about Falling Oil Prices; The Sweet Spot Overseas; Co-Branding's Greatest Love Story? Golf Etiquette for Business; 10 Greatest Office Pranks
September 4, 2008 11:00
Dusting off the Emirates ID card
The Emirates Identity Authority is 'keen' on making its ID cards more functional.
May 16, 2013 5:57
Turkish Airlines Can Ride Out Turbulence
The airline said there had been little impact on May 15 from a strike in protest over pay and previous sackings.
May 16, 2013 2:57
Air Berlin doesn't need Etihad's help
Last year, the German carrier posted its first annual profit since 2007.
May 16, 2013 10:54
Taking on Abercrombie & Fitch
Controversial views from the clothing company's CEO causes huge backlash.
May 16, 2013 2:43
Fake pilot 'on the run'
Michael Fay forged papers and operated as a pilot for Afriqiyah Airways for eight months. . .
May 14, 2013 11:26