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Cycling for dummies: Five golden rules to make your ride better

Industry expert shares top tips

October 22, 2014 9:32
 
Product Launches

Seven incredible product launches you won’t believe actually happened

For some brands, a run-of-the-mill press conference just doesn’t cut it.

September 16, 2014 4:36
 
GasOil premiums

Middle East gasoil premiums soar, Aramco buys continue

Market tight, Kuwait refinery issue restricts supply; Bapco cargo sold above $5/bbl, highest in years

September 6, 2012 5:44
 
38-39-comm 90-Xpert Luxury.pdf - Adobe Reader

How replaceable is your brand?

Rabih Soueidi, research director at Mindsight, Mindshare and Mediacom’s research arm, says shoppers can easily switch sides

July 22, 2012 9:41
 
Summer is starting, not ending

Summer is starting, not ending

Clarins has just released a new line of products called ‘Instant Sun Light’, targeted for winter. Great timing.

May 5, 2009 2:23
 
It’s a Saudi guy thing

It’s a Saudi guy thing

Daily rituals are a direct route to consumers’ hearts and minds, says a recent report from ad agency Impact BBDO, which studies the Saudi working man.

September 15, 2008 9:22
 
Keeping you in the loo

Keeping you in the loo

It’s the one place in Saudi Arabia you can place ads showing unveiled women. Its proponents say washroom advertising is more than a flash in the pan.

September 11, 2008 9:04
 
Almarai vs Al Rawabi

Almarai vs Al Rawabi

Both found a place in Forbes Arabia’s list of top 40 Arab brands in 2006. But who’s making a splash?

August 20, 2008 5:41