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Public relations

PR miracle of disconnect

A PR miracle of disconnect?

Not all companies are learning the subtle art of product placement.

August 1, 2013 1:13
 
A not-so-Iconic social media strategy

A not-so-Iconic social media strategy

Two months after we asked Iconic about their in-store music selection, all we got back was a link to the site. Not cool.

December 7, 2011 9:32
 
Beware the wrath of the celebrity athlete

Beware the wrath of the celebrity athlete

Overzealous folks at the US Open learned the hard way to never forget who brings value to the sport. Andreas Keller shows how the region can learn from this PR debacle.

September 30, 2011 4:36
 
It’s not a pot of gold at the end of the rainbow

It’s not a pot of gold at the end of the rainbow

As communication specialists, PR agencies are tasked with putting their clients in the best possible light. And their efforts can sometimes tickle unintentionally hit the funny bone.

September 11, 2011 4:28
 
Best Burger Bullies Blogger

Best Burger Bullies Blogger

We’re serving you bad food and you’re gonna like it…or else! Kipp’s friend Alex talks about the latest blogger-restaurant shenanigans.

April 17, 2011 9:41
 
The value of PR

The value of PR

Following its second annual awards night, MEPRA says more companies and brands need to understand the full value offered by Public Relations. Kipp hears about the ‘high value’ discipline.

December 15, 2010 12:00
 
A handle on disaster

A handle on disaster

Most corporations know that prompt and aggressive public relations efforts are often needed in times of crisis – something BP and BA are finding out the hard way.

June 21, 2010 5:55
 
Damned if he does…

Damned if he does…

BP’s embattled chief exec Tony Hayward has come under fire for taking a day off to go and watch his yacht. A PR mistake? Maybe, but the truth is he’s damned either way.

June 20, 2010 1:38
 

Kaya Skin Clinic signs up Landmark PR as its Communications Partner

Appointment is a 'strategic initiative for Kaya Skin Clinic aimed at promoting and further enhancing its profile in the Middle East and the Arab world'.

May 1, 2010 10:55
 
Where’s your faith in Dubai?

Where’s your faith in Dubai?

Although it was April Fool’s day on Wednesday, many readers were taken in by Kipp’s spoof article titled ‘Dubai to segregate the web’.

April 2, 2009 3:30
 
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