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‘Social media makes Arab governments more accessible’

The latest Arab Social Media report reveals majority of the respondents use government social media pages for information purposes.

June 29, 2014 10:25
social media privacy

Why the Arab world is on Social Media: INFOGRAPHIC

The consumption of social media in the Arab world.

November 28, 2012 11:10

Saving Face(book)

Facebook’s relationship status with its investors and advertisers might have changed to ‘Its complicated’ but are we reading too much into it, a little too soon?

July 30, 2012 2:33
Facebook addiction

We are slaves to social media

Statistics show an explosion of social media users in the Arab world but isn't it turning us into mindless zombie sheep?

July 18, 2012 12:00
Not Quite There Yet: UAE Brands on Social Media

Not Quite There Yet: UAE Brands on Social Media

After waiting for responses that never came, Eva Fernandes isn’t too impressed as she reveals the good, the bad and the ugly of social interaction among homegrown brands on Facebook.

October 16, 2011 4:47
Social Media Marketing: An overview

Social Media Marketing: An overview

It’s the billion dollar question: How can brands turn the social networking phenomenon into sales? Kipp takes a look at the opportunities and threats of social media marketing.

November 2, 2010 3:33